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Instructional Design

OIT offers workshops that promote the use of well-known instructional design principles. Dick and Carey (1996) offer a highly-respected model of instructional design.



Assess Needs
Where are we? Where do we want to be?

Identify instructional goal

What will learners be able to do when they have completed the instruction? Will the goal require the learner to utilize the psychomotor, verbal, intellectual, or attitude domain to construct learning?

Analyze the instructional goal
List all skills needed to complete task, including subordinate skills (task analysis).

Analyze the needs of your audience
What are the factors that affect the learner? Utilize surveys, questionnaires, observations, and existing records to gather information.

  • Motivation
  • Attitude
  • Environment
  • Prior knowledge
Write performance objectives
Specific behavior skills to be learned, the conditions under which they must be performed and the criteria for successful performance

Develop assessment instruments
Develop assessment based on specific objectives - test what has been taught.

Develop instructional strategies
Identify strategy to achieve the terminal objective; emphasis on presentation of information, practice and feedback, testing. e.g. Gagne's Nine Events of Instruction
  1. Gain the learner's attention
  2. Inform learner of the objective
  3. Stimulate recall of prior learning
  4. Present the stimulus
  5. Provide "learning guidance"
  6. Elicit performance
  7. Provide feedback
  8. Assess performance
  9. Enhance retention and transfer by making learning relevant
Develop and select instruction
Produce small chunks ofinstructional materials that have meaning for the learner. Include interaction (discussions, case studies, scenarios, and so on). Don't forget to consider:
  • Mode of delivery
  • Materials on hand
  • Materials needed
Design and conduct formative evaluation
When the Chef Tastes the Soup. Test instructional materials in one-to-one, small groups or field evaluations so that the materials can be evaluated with learners and revised prior to distribution.

Revise instruction
Data from the formative evaluation are summarized and interpreted to attempt to identify difficulties experience by learners in achieving the objectives and to relate these difficulties to specific deficiencies in the materials

Summative evaluation
When the Client Tastes the Soup. In this case, the client will be the students in your Web-based class. Get an independent evaluation to judge the worth of the instruction. Use student evaluations to revise and improve the instructional materials.

Dick, W. and Carey, L. (1996). The Systematic Design of Instruction, 4th ed. New York: Harper Collins Publishing.
Gagnè, Robert M.(1985). The Conditions of Learning.Holt, Rinehart and Winston, Inc. Sunders College Publishing.

Additional Design Tips

Identify Your Resources

  • How much time do you have to complete this project?
  • What is yourlevel of expertise? Experience with graphic design, Web tools, etc.
  • How much existing content do you have? Text, graphics, video, audio, etc.
  • How much re-design will have to be done to the content? Clarfication of abstract ideas, explaining bullet points, adding supporting graphics, etc.
  • What hardware can you access for this project? computers, scanners, digital cameras, etc.
  • What software can you access for this project? MS Office, WordPerfect, Netscape Composer, DreamWeaver, Adobe PhotoShop, etc.

Collect Resources

  • Realm Graphics
  • Windy's Fashionable Page Designs
  • www.clipart.com
  • Animation Station
  • HTML Goodies

    Create a Flowchart of Your Website

    Map out graphically the flow of your website. Begin with the splash page - the first page of the lesson - and draw it on a piece of paper or create it in Word or use a flowchart software. Then, create the subordinate, connected pages that support that lesson. This visual will help you as you link together and upload the actual files of the web site. Look at an example of a flowchart.

    Website Look and Feel

    The web site of your course should be a reflection of:

    • the needs of your audience
    • the needs associated with your content
    • the needs associated with your design resources
    • your personality

    Usability Testing

    Ask a student or co-worker to view the Web site before releasing it to students in a course. Make changes based on the feedback given. Then, get feedback from students on which lessons need clarification or expansion and make more revisions.





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